MBM Business Economics Notes

ECONOMICS OF STRATEGY: Draft Chapters (Work in Progress)

These draft chapters (Word files) and associated documents (usually Powerpoint and Excel files) are available here for downloading. They are far from complete, and will contain many errors of numbering and so on as they stand. To download, click on the filenames given below. Please attribute appropriately if used. The full set of chapters will be added over the next few months.

Word Powerpoint and Excel

Introduction: The economics of strategy Pictures for Introduction.ppt

PART A: ORGANIZATIONAL PURPOSE AND PERFORMANCE

Preview of Part A
Chapter 1. Organizational purpose
Chapter 2. Organizational performance: indicators and measurement
Case Study: A charity (Save the Children Fund) and a car company (BMW)

Slides

PART B. UNDERSTANDING THE ORGANIZATION’S ENVIRONMENT
Preview of Part B
Chapter 3. Demand
Chapter 4. The organization’s environment
Case Study: Dell, Easy Jet

Pictures for Ch 3 demand chapter v1.ppt

PART C. UNDERSTANDING THE NATURE AND THE SIGNIFICANCE OF COSTS

Preview of Part C
Chapter 5. Production and costs
Chapter 6 Costs and the efficient boundaries of the organization
Case Study: Information costs and the information economy
Chapter 7. The internal architecture of the organization: reward systems
Chapter 8. The internal architecture of the organization: organizational structure and decision rights
Slides for Chapter 6

PART D. CREATING, PROTECTING AND SUSTAINING VALUE
Preview of Part D
Chapter 9. The role of competitive forces
Case Study: Information costs and the information economy
Chapter 10 Costs and competitive advantage
Chapter 11 Product differentiation and competitive advantage
Chapter 12 Creating, protecting and sustaining competitive advantage
Chapter 13 Strategy and games
Chapter 13: Strategy and games
Chapter 14 Corporate strategy
Case Study: The Royal Bank of Scotland Group Slides

PART E: STRATEGIC CHOICE: APPRAISAL AND SELECTION
Preview to Part E
Chapter 15 Option appraisal and evaluation
Case Study: Hypothetical Excel Business Model
Chapter 16 Conclusions

Slides

Word	Powerpoint and Excel
Introduction: The economics of strategy	Pictures for Introduction.ppt
PART A: ORGANIZATIONAL PURPOSE AND PERFORMANCE Preview of Part A Chapter 1. Organizational purpose Chapter 2. Organizational performance: indicators and measurement Case Study: A charity (Save the Children Fund) and a car company (BMW)	Slides
PART B. UNDERSTANDING THE ORGANIZATION’S ENVIRONMENT Preview of Part B Chapter 3. Demand Chapter 4. The organization’s environment Case Study: Dell, Easy Jet	Pictures for Ch 3 demand chapter v1.ppt
PART C. UNDERSTANDING THE NATURE AND THE SIGNIFICANCE OF COSTS Preview of Part C Chapter 5. Production and costs Chapter 6 Costs and the efficient boundaries of the organization Case Study: Information costs and the information economy Chapter 7. The internal architecture of the organization: reward systems Chapter 8. The internal architecture of the organization: organizational structure and decision rights	Slides for Chapter 6
PART D. CREATING, PROTECTING AND SUSTAINING VALUE Preview of Part D Chapter 9. The role of competitive forces Case Study: Information costs and the information economy Chapter 10 Costs and competitive advantage Chapter 11 Product differentiation and competitive advantage Chapter 12 Creating, protecting and sustaining competitive advantage Chapter 13 Strategy and games Chapter 13: Strategy and games Chapter 14 Corporate strategy Case Study: The Royal Bank of Scotland Group	Slides
PART E: STRATEGIC CHOICE: APPRAISAL AND SELECTION Preview to Part E Chapter 15 Option appraisal and evaluation Case Study: Hypothetical Excel Business Model Chapter 16 Conclusions	Slides